5 Ways Pubs Can Make More Money This Summer

pub drinks in the sun

The sun’s out in the UK, which means for many it’s off to the pub for a lazy afternoon or evening in the sunshine. With pub competition fierce, how can you make sure your pub stands out and brings in the crowds this summer? Luckily, we’ve compiled our top 5 ways to make money this summer, and TVC are here to help you make it happen!

Pub Boards

A pub chalk board is essential for letting passers by see your special offers, the big matches you’re screening or eye-catching imagery of the thirst-quenching drinks or delicious food on offer.

Pub chalk boards that make people laugh are also far more likely to catch a passer by’s eye as they wander past. Make it topical, make it rhyme… whatever you do, aim to slow people in their tracks!

Here’s one of our favourites:

Garden Seating

pub garden seating
Of course, when the sun’s out, people want to have their drinks and food outside. Make sure you not only have a good number of seats, but that you also have umbrellas/areas where your patrons can relax in the shade out of direct sunlight. The attractiveness of your pub garden is also important, by making sure dishes and glasses are cleared frequently from outside tables, people are more likely to be enticed to visit (especially with less wasps!)

Remember, many families will opt to sit outside, so having garden games for kids will go a long way and provide a break for parents!

Summer Pub Grub

summer pub food - burger
On a hot day, your patrons are less likely to crave comfort food like pies and roasts. Make sure your menus include a broader selection of dishes that incorporate lighter lunches and dinners like salads, sandwiches, wraps, flatbreads and burgers. Finger food, sharing platters and BBQs will also go down a treat this summer. Not to mention, the smell of the BBQ is a fantastic way to draw people in – all you need to do is start grilling!

Pool Tables

pool table
Having a pool table is the perfect way to help draw in the crowds this summer. Whilst they’re a great source of fun for your customers, they can be pricey to purchase and maintain. However, at TVC Leisure we have a wide selection of pool tables for hire in all manner of styles, sizes and colours. You can set the price of play at any time, and our fortnightly valet service will mean your table remains in great condition, no matter how much usage it gets.

Big screen projections

people watching football on projector screen outside
Forget TVs… screening major sports on a big projection screen is a unique and enticing way to encourage footfall to your pub. Using projection screens over TVs means sports games are easier to view for larger groups of people as no matter the angle, everyone can see the picture clearly. Great resolution means an impressive cinematic experience and your patrons will appreciate it. Luckily, if you don’t have a projector to hand, TVC also supply a selection of projectors and projection screens for hire. So don’t take up valuable wall space with multiple TVs, invest in a projector!

We hope these top tips will help inspire and drive footfall to your pub this summer. However, if you’re still looking for more ideas to draw in customers, explore our vast range of fruit and amusements machines for hire!

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